Privacy Policy
Gem 73, LLC dba Gem 73 Winery ("Gem 73," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit our website, purchase our wines, join our wine club, or otherwise interact with us (collectively, the "Site"). By using the Site, you agree to this Policy.
Information We Collect
We collect the following categories of information:
Information you provide directly. This includes your name, billing and shipping addresses, email address, phone number, date of birth, payment information, government-issued ID information used for age verification, order history, wine club preferences, and any messages, reviews, or other content you submit.
Information collected automatically. When you visit the Site, we automatically collect technical information such as your IP address, browser type, device type, operating system, referring URLs, pages viewed, links clicked, and the date and time of your visit. We collect this information through cookies, pixels, log files, and similar technologies.
Information from third parties. We may receive information about you from payment processors, shipping carriers, age-verification services, fraud-prevention providers, marketing partners, and social media platforms when you interact with us through those services.
How We Use Your Information
We use personal information to:
process, fulfill, and ship your orders;
verify that you are of legal drinking age;
manage your account and wine club membership;
communicate with you about orders, releases, events, and promotions;
personalize your experience on the Site;
process payments and prevent fraud;
comply with legal, regulatory, tax, and alcohol-beverage requirements;
analyze and improve the Site, our products, and our services; and
enforce our Terms of Use and protect our rights.
How We Share Your Information
We do not sell your personal information for money. We share information only as described below:
Service providers. We share information with vendors who perform services on our behalf, such as payment processing, shipping and fulfillment, age verification, hosting, email delivery, analytics, and marketing.
Compliance partners. We share information with common carriers and state regulators as required by alcohol-beverage shipping laws.
Legal and safety reasons. We may disclose information to comply with applicable laws, respond to lawful requests from authorities, enforce our Terms, protect our rights and property, or protect the safety of our customers or others.
Business transfers. If Gem 73 is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction.
With your consent. We may share information for any other purpose disclosed to you with your consent.
Cookies and Tracking Technologies
We and our service providers use cookies and similar technologies to operate the Site, remember your preferences, analyze traffic, and support marketing. You can control cookies through your browser settings, but disabling them may affect Site functionality. We may also use analytics tools such as Google Analytics; you can learn more about opting out at https://tools.google.com/dlpage/gaoptout.
We do not currently respond to "Do Not Track" browser signals.
Marketing Communications
If you opt in or make a purchase, we may send you emails about new releases, events, promotions, and wine club updates. You can unsubscribe at any time by clicking the "unsubscribe" link in any marketing email or by contacting us. We will continue to send you transactional messages (such as order confirmations and shipping notices) as needed to service your account.
Your Privacy Rights
Depending on where you live, you may have the right to:
request access to the personal information we hold about you;
request correction of inaccurate information;
request deletion of your personal information;
request a copy of your information in a portable format;
opt out of certain sharing or targeted advertising; and
withdraw consent where processing is based on consent.
To exercise any of these rights, contact us using the information in Section 11. We will respond as required by applicable law. We will not discriminate against you for exercising your privacy rights.
California residents. California law gives you additional rights regarding the personal information we collect, including the right to know the categories and specific pieces of personal information collected, the sources of that information, the business purposes for collecting it, and the categories of third parties with whom it is shared. You may also request deletion or correction of your information and opt out of any "sale" or "sharing" of personal information as defined under California law.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to provide our products and services, comply with legal and tax obligations, resolve disputes, and enforce our agreements.
Data Security
We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.
Children's Privacy
The Site is not directed to anyone under 21 years of age, and we do not knowingly collect personal information from minors. If we learn that we have collected information from a person under 21, we will delete it promptly.
Third-Party Links
The Site may contain links to third-party websites and services. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies before providing any information.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Effective Date" at the top of this Policy and post the updated version on the Site. Your continued use of the Site after changes are posted constitutes your acceptance of the updated Policy.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:
Gem 73, LLC
21254 Chalk Hills Lane
Caldwell, Idaho 83607
208-268-8053